Samsung TV Showroom

Samsung TV Showroom is an immersive online shopping tool born out of a shift away from in-person buying due to the Covid-19 pandemic. I helped design the experience, highlighting various product features and technology through interactive demos and video content. I also led the design of a three step Help Me Choose quiz that recommends TVs based on specific user lifestyle inputs.

Client:
Samsung

Agency:
Constellation Groupe

Services:
Viusal Design
UI/UX
Art Direction

TV_Showroom_ProjectHeroNew-16-9
TVShowroom_Square_New-2
625shots_so1-2-scaled-2
246shots_so
815shots_so1-1
973shots_so1
Screenshot-2023-08-20-at-15-37-11-Shop-The-Frame-Digital-Art-TVs-TV-Showroom-Samsung-US1
FrameGif11
View